⋅ Repairs – Cracking plaster, missing window trim, loose towel racks, and lots of fixes that hadn’t been attended to.
⋅ Appeal – Lacking curb appeal, obvious wear & tear throughout, cluttered, dark unfinished basement.
⋅ Timing – Selling during a lockdown in the spring market to facilitate a move to their future home which was still under construction, all while maintaining a home office.
⋅ Lack of Parking – Home did not have a private drive, but most comparable properties had parking spots.

⋅ De-cluttered and stored extra items off-site.
⋅ Painted the front of the house and most of the interior.
⋅ Tidied the front and back gardens, trimmed shrubs.
⋅ Leveled the basement concrete floor and installed laminate, painted ceiling.
⋅ Updated the lighting throughout and added floor lamps to brighten rooms.
⋅ Repaired roof leak.

⋅ High-quality, professional photos with interactive virtual tour to enable buyers to understand the space.
⋅ “Coming Soon” sign, pre-launch email and social media campaign to build interest before going to market.
⋅ Had a full listing package prepared, including pre-list inspection report, that could be easily sent electronically to prospective buyers and agents.
⋅ Priced aggressively with the intention of holding back offers.
⋅ Priced it aggressively to attract multiple tiers of prospective buyers.

⋅ Sold in only 2 days
⋅ Sold for $250,000 over the asking price (126% of ask).